While Southwest’s acquisition attempt of Frontier was getting all the press last week, JetBlue quietly started emailing their TrueBlue members about a relaunch of the program on September 27. When I spoke with CEO Dave Barger in March, he assured me that it would be “a best-in-class frequent flier program. It’s going to be [...]
Read the complete post at http://crankyflier.com/2009/08/03/earning-points-in-jetblues-complicated-new-trueblue-program-part-1/
Posted
Mon, Aug 3 2009 4:00 PM
by
The Cranky Flier
| Report Abuse