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Island Air’s CEO on the Airline’s Growth and Rebranding (Across the Aisle)
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Recently, little Island Air of Hawai’i decided that it was time to rebrand. The new logo and marketing effort was meant to support the airline in a new direction, mostly visibly in the form of new ATR aircraft. In general, I think airlines are way too quick to just rebrand as a way to show [...]

Read the complete post at http://feeds.crankyflier.com/~r/CrankyFlier/~3/Bw1BmZsG0no/


Posted Mon, Aug 27 2012 11:45 AM by The Cranky Flier | Report Abuse