Aircraft

DATE:11/10/07
SOURCE:Flightglobal.com
PICTURES: SIA drops plans for logos on A380's engine nacelles

Singapore Airlines has made a late decision to drop the logos from the engine nacelles of its Airbus A380 fleet, as it prepares to take delivery of its first aircraft.

The plan to have SIA logos on each Rolls-Royce Trent 900 engine nacelle was in the airline's original A380 scheme. They were applied to the carrier's first A380 (MSN003) when it was ferried back from Hamburg to Toulouse in July after cabin installation and painting, but have now been removed.

 SIA without engine branding
 © Airbus
SIA A380 without its logo on the engine nacelles

"We decided they were not necessary and they won't appear on any of the aircraft," says SIA. "It was an early design and when we saw it for real, we decided not to proceed with it."

SIA says that it believes that its brand identity "stands out enough without them", and points out that the logos do not appear on the nacelles of the other types in its fleet.

 
 © Airbus
SIA A380 with its logo on the engine nacelles

The first A380 will be delivered to SIA at a ceremony in Toulouse on 15 October. The 471-seater will enter service on the airline's Singapore-Sydney route 10 days later.

  • Do you have a different theory! Join in the Airspace forum discussion

Rate this article
12345
Poor   Outstanding
Average rating: 2 out of 5

Click here to check out the highest rated articles
 

For exclusive news and expert analysis every week subscribe to Flight International print edition. Included with your subscription are 4 FREE issues and FREE delivery to your home or office.


Media Connections

Media Connections

Keep up-to-date with Flight's online advertising opportunities and receive useful tips, reports and case studies that will help you with your online marketing activity.

Low Cost Carriers - Who will survive & thrive?

LCC Front Cover

The Future of Low Cost Carriers is a detailed assessment of the low cost carrier market worldwide, examining the growth of the business and how it will develop in the future.