Virgin ad draws complaints for being sexist

The new Virgin Atlantic TV ad, which I blogged about earlier, has apparently been getting some people’s hackles up for being sexist.

According to this report in The Guardian, the UK’s Advertising Standards Agency has been forced to dismiss complaints that the advert is sexist and insulting to women.

Oh pur-lease, sometimes it feels as though all some people do is look for things they’re “offended” by and then make formal complaints. It reminds me of British campaigner Mary Whitehouse, who used to prattle on about the decline in moral decency on television.

Sometimes she was so offended by the sexual content of certain TV shows that, rather than switch over to another channel, she’d watch the whole programme before picking up her pen and paper and complaining about how disgusted she was.

Was anyone else offended by this advert? Or did most of you just passively watch it, maybe have a slight chuckle about the over-sized 1980s mobile phones, and then continue having a life? 

   

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3 Responses to Virgin ad draws complaints for being sexist

  1. Rory 9 February, 2009 at 3:44 pm #

    I know there are more women in the ad, but doesn’t the male pilot also end up flirting with some old woman?

  2. Kim Jamilly 24 February, 2009 at 7:39 pm #

    Oh please the virgin ad is brilliant.

  3. Jane Smart 20 January, 2010 at 10:36 am #

    Oh I love the pilot – he is absolutely gorgeous.

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