BA to give away flights to small businesses

British Airways is doing its bit to help encourage small and medium-sized UK businesses to continue to travel overseas during the recession, by unveiling an initative to give them free flights. It has teamed up with the UK Government’s business development organisation, UK Trade and Investment, and transatlantic business organsation BritishAmerican Business, to offer 5,000 return flights to help support UK-based small and medium business continue to compete for overseas business. BA says the flights, 4,000 available through UKTI and the remainder through BAB, are worth up to £15 million. Passengers will still need to pay taxes on the flights.

 

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BA chief executive Willie Walsh says: ”Small and medium businesses are the backbone of the British economy and they are hurting badly. This initiative gives small businesses the chance to promote and sell their products overseas. We’ve put up the flights to allow the SMEs to travel to do business and we’d be delighted if other companies would join us by offering services and skills that will bring real value and benefit.”

UK minister for trade and investment, Lord Davies of Abersoch, says this shows “what can happen when big business and Government work together to support British firms and the economy” 

For more on the initative click here

 

 

One Response to BA to give away flights to small businesses

  1. Rob Barham 6 May, 2009 at 8:11 pm #

    A nice idea and why not if they have so many empty seats, good for PR and overall branding.

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