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A strategy to save Gulf Air?

My colleague at Flightglobal David Kaminski has written an in-depth piece on the future of Gulf Air following a briefing by the carrier's new CEO Samer Majali.

Check out the article, which appeared in this week's issue of Flight International, and read what the magazine's leader writer feels about this latest strategy designed to make Gulf a viable and profitable carrier again.

Gulf Airplane_resized.jpg

One of the most startling facts to come out of the briefing is the revelation that the carrier is likely to make a $512 million operating loss this year. Ouch! We knew the losses at Gulf Air were bad but we never had any real numbers until now.

Here's our story of about a year ago on what Gulf Air's strategy was....

....and the Airline Business cover interview with Samer Majali when he was CEO of Royal Jordanian (look for parallels with his new Gulf Air strategy in here).

 

 

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