Now Spirit's challenge is to get people flying again, and in normal fashion the airline has launched a promotion with (cue your rim shot sound effects) "strikingly" low fares! The carrier is offering $50 off on some fares booked by 11:59 PM tomorrow, and members of the airline's FREE SPIRIT frequent flier program can register to earn 5,000 free bonus miles until the end of the month.
Those interested in the promotion can find more details here.
I can't say this is really new for Spirit - the airline is well-known for its cheeky promotions, and it does seem to work for them. I always find them amusing, at least.