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Inflight magazines Afghan style

By

Mark Pilling

on August 25, 2010 8:52 AM | Permalink | Comments (0) | TrackBacks (0) |

One of my favourite stories of the week so far is this one from Afghanistan where low-cost start-up Safi Airways is publishing an inflight magazine with a difference.

The difference is the story matter - no gushing destination pieces (that would be a tough one anyhow I imagine) here.

What you do get is pieces on dog fighting, a notorious Russian-era swimming pool and the country's heroin problem. Check out Safi's latest issue here (digital edition).

The airline's chief commercial officer Claus Fischer has been on Fox News to explain the reasoning behind the magazine.

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