Is the airline industry at risk of a network disconnect, as the relationship between short- and long-haul operations evolves and airlines look to maximise their profits?
Low-cost carriers have aggressively taken short-haul market share, putting intense pressure on legacy airline yields and pushing their focus on to long-haul routes.
For a long-haul carrier to be successful you need feed, but for the low-cost model to work you need simplicity. With carriers like British Airways having scaled back their short-haul presence, partly in response to low-cost competition, there's an obvious disconnect there.
How will these two contradictory objectives tie together as we move forward?
I am working on this feature idea for Airline Business and would really appreciate your input. Please do get in touch with me to share your comments, thoughts or observations...
You can get involved via this thread or by e-mailing me at victoria.moores@flightglobal.com
NB: Remember to specify if you are happy to be quoted in the magazine!!!
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