Qantas Airways’ low-cost subsidiary Jetstar announced today it will trial the iPad on board as in-flight entertainment on selected domestic services from later this month.
Pay A$10 ($8) to rent the iPad, and you get movies, music, e-books, all at your fingertips throughout the flight.
Jetstar’s CEO Bruce Buchanan expects the device to have “strong appeal” among passengers, going by the demand for the gadget so far.
Jetstar passengers currently pay A$10 to rent a portable media playeron board with limited entertainment options on short-haul flights, orA$15 for a full selection of entertainment on long-haul services.
The airline is conducting the trial with BlueBox Avionics and Stellar Inflight. BlueBox is behind the first iPad in-flight entertainment system.
Depending on how the trial goes, Jetstar might roll out the iPad on all domestic and international services later this year, says Buchanan.