Tag Archives | virgin blue

V australia.jpg

Third time luck for Virgin Blue

There must have been a big sigh of relief in Virgin Blue’s Brisbane headquarters at today’s decision by the Australian Competition and Consumer Commission to give its nod for an alliance with Etihad Airways.Last month, the ACCC rejected Virgin Blue’s application for a trans-Tasman alliance with Air New Zealand. Earlier in September, the US Department […]

Continue Reading
Virgin Blue 737.jpg

Tottering Virgin Blue loses a wheel

It was a Monday filled with rich irony for Virgin Blue after a wheel fell off one of its Boeing 737 aircraft in the morning.That came almost at the same time as the carrier’s announcement that it plans to raise A$231.4 million ($190 million) in fresh equity to shore up its balance sheet, that it […]

Continue Reading

Virgin Blue’s navel gazing

< Today I received a press release announcing a new ad campaign from Virgin Blue. I was hoping I could write something positive in light of the fact that I still think Virgin Blue’s ad agency Cummins & Partners is a great ad agency and one of the best in Australia. But I really can’t think […]

Continue Reading
V Australia 777 (Custom).jpg

V Australia failing to live up to its namesake

Virgin Blue’s long-haul operation V Australia, which launched operations earlier this year, today announced it has delayed the delivery of two Boeing 777-300ERs, a further sign of the impact the economy is having on aircraft-makers. It is also a sign of how changing circumstances can leave a business plan in tatters. V Australia has been […]

Continue Reading

Asian carriers cutting jobs

The global economic downturn is starting to translate into capacity and airline job cuts in Asia.This week Singapore Airlines announced that it would be decommissioning 17 of its aircraft and cutting capacity by 11%.Seventeen aircraft is a significant proportion of the airline’s total fleet, which currently stands at a little over 100 aircraft.SIA has yet […]

Continue Reading