Peter Negline from low cost outfit Tiger Airlines is here to talk about the challenges for new airline business models.
He expands on the benefits of Low cost carriers to local economies:
• Tourism increase
• Cross border exchange
• Economy boost
• Job creation
• Growth in second homes
• Family travel reunions
Peter tells us that the as far as Asia is concerned, the LCC market is still in its infancy – currently only 5% of Asian passengers have travelled on LCCs.
Tiger see themselves as the “Ryanair of Asia”, with Australia as their primary focus.
They’ve only got one aircraft type – A320s with 180 high density seating capacity.
It’s easy to believe Peter when he says that their business model thrives on its simplicity.
His slides show Tiger’s new focus on Australian routes but he also announces their intention to launch a new Chinese route over the next few months.
He outlines the innovations that Tiger pride themselves on:
• Checking in equipment in advance via the internet.
• Luggage upsizing.
• Credit cards
• Sponsored Cabin Crew uniforms