Low cost US airline JetBlue announced a partnership to become the official sponsor of University of Texas (UT) Athletics including all 20 UT men's and women's sports programmes, "with significant exposure at Longhorns events in football, volleyball, men's and women's basketball and baseball."
As part of the promo, in the foreground of this picture is Bevo, UT's Longhorn mascot, on the Austin airfield with a JetBlue aircraft. Poor beast must be wondering what on earth is going on.
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