Air New Zealand “Hobbit”, another viral video success

Air New Zealand has done it again!

After having launched some wildly popular safety videos in past years (for further reference see their “Bare Essentials” and “Fit to Fly” videos!), we have just got another taste of Air New Zealand’s creativity when it comes to designing viral marketing stunts.

Here is the latest “Hobbit” video, in case you wished to see why everyone is talking about online safety instructions today!

About Miquel Ros

Content Editor at Flightglobal and long-time aviation blogger (

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