Oh the desperation is fierce. United Airlines today announced it will boost from $25 to a whopping $50 the fee it charges economy passengers to check in a second bag. And the struggling carrier has given domestic customers exactly one day to digest this quick change in policy, which impacts all flights booked from tomorrow for travel beginning 10 November.
Following hard on the heels of United's recent transatlantic meal charge flip flop, I can't help but wonder if management is shooting darts at an idea board and seeing what sticks.
I relied on United to fly me between Baltimore/Washington and Los Angeles last week. The experience was one of the worst in my recent memory.
I'll spare you all the intimate travel details (aren't we all in the same painful boat these days?), but suffice it to say, I could hear the oh-so-audible complaints of economy passengers aboard the aircraft and at check-in. Frankly I vowed to do my utmost to avoid flying the airline again.
So how will this new, steeper baggage fee go down? Like a big bag of bricks, I'd imagine.
(Photo of United's check-in counter at LAX in 1947 care of AirTeamImages)