Okay, I'm not going to hide my disappointment that Sir Richard isn't attending Virgin America's 22 November launch of Aircell's Gogo service, which will support the first-ever live air-to-ground video transmission as part of a larger "YouTube Live" event happening in San Francisco.
"Richard really wanted to join us, but unfortunately, his schedule did not permit," says a Virgin America spokeswoman.
The beta aircraft, GECAS-owned N638, is scheduled for takeoff from San Francisco at 1600. I'll be one of the live bloggers on board (holding out hope for a surprise appearance).
So our favorite entrepreneur won't be on the Virgin America flight but a raft of other folks will be in attendance at YouTube Live, including musicians Katy Perry, Will. I. Am and Akon, as well as regular folks who have become celebrities in their own right via the wonder that is YouTube.
Watch a handful of these home-grown YouTube stars have a little fun in the terminal and on a Virgin America Airbus A320 in the following video:
(Branson photo courtesy of Richard Burdett www.modelmayhem.com/756985)
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