PHOTOS: Continental’s new LiveTV system, LTV3

Continental Airlines is in the process of equipping its Boeing 737NG and Boeing 757-300 domestic aircraft with JetBlue subsidiary LiveTV’s latest live television offering, LTV3.

We’ve talked about this before. The 80-channel offering is going to wow passengers. Here are some pics, taken by forum user CALTECH, and then read on to see what you get and why it’s so important.

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Customers will be able to choose from a variety of programming from DirecTV, including sports, news, weather, children’s programming and general entertainment. The initial channel programming lineup offered through the in-flight entertainment system includes CBS, NBC, FOX News, CNN Headline News, ESPN, Animal Planet, The History Channel, Food Network, Nickelodeon, MTV and other popular channels. 

The system will eventually offer a moving map and additional stored entertainment content.  Continental says the new service includes in-seat power that does not require the use of an adapter.

Now that is interesting. We know Continental has not yet settled on an in-flight connectivity offering (it had originally planned to offer LiveTV’s basic Kiteline offering but that now seems less certain).

However, the fact that Continental is providing in-seat power to passengers says a lot. It means Continental knows that even 80 channels of TV won’t stop road warriors from pulling out their laptops and getting some work done. Surely a high-speed connection must be next? 

If Continental formally announces a broadband connectivity service, the carrier will quickly climb to the top of the leader board in terms of IFE&C on US domestic flights.

But then again, we already know that live television and broadband is the perfect combo. I take you back to a little trend watch blog I wrote in February 2008.

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