Panasonic has finally given us the name of another customer for its global communications suite (GCS), and it’s a good one!
Turkish Airlines will equip its new Boeing 777-300ERs and Airbus A330-300s with the full suite, comprising Ku-band satellite-based ‘eXConnect’ high-speed Internet, mobile phone connectivity and live television (a proprietary broadcast TV distribution network).
The carrier is also fitting the long-haul aircraft with Panasonic’s eX2 in-flight entertainment system.
The news follows an announcement late last year that Lufthansa has partnered with Panasonic to reignite its FlyNet in-flight Internet service via eXConnect. Like Turkish, Lufthansa will also offer mobile connectivity, the so-called eXPhone product offered under Panasonic’s partnership with AeroMobile.
Read all about the new Turkish delight on Flightglobal’s IFEC channel (including a juicy bit from Panasonic about which birds will be line-fit and retrofit with the firm’s IFEC solutions).
The timeline for Turkish and Lufthansa to offer in-flight Internet seem a bit tight, in my humble opinion. Panasonic still hasn’t started its trial of eXConnect on a BBJ, but that is planned for this spring, says a spokeswoman.
Turkish Airlines’ announcement, meanwhile, is just part of the carrier’s broader strategy to transform its product.
Last year the airline announced plans to undergo a complete rebranding effort. It contracted Priestmangoode for an interior re-design across the entire Turkish fleet as well as the airline’s ground services, lounges and check-in counters.
(Photo above from Johannes Papas photo stream on Flickr)
Turkish is going to treat you oh SO good
By Mary Kirby on February 7, 2010 in Air Transport, Cabin Interiors, In-flight Entertainment/Communications, Mobile Applications, Original Equipment Manufacturers
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