Just in time for the Airline Passenger Experience Association's (APEX) annual conference and exhibition in Long Beach, California, the organization formerly known as the WAEA has joined Twitter. The move is yet another indicator that APEX is moving on up.
Follow APEX on Twitter here.
Separately, if you plan on tweeting your own news and views from the show floor, remember to use the hashtag #APEX10 so that we can all see and participate in the action.
(Photo above from Aaron Geller's Flickr photo stream)