That Aeroflot PR campaign wobbles into action

Coincidentally the day after I mentioned Aeroflot's new European PR campaign I was on the receiving end of its opening burst. As you can see below, Ogilvy PR think I am so important that they sent me a copy of the press release that they had already exclusively offered to the travel editor of The Sun. Mind you, she has her own problems, and probably needs all the help she can get.



29th August 2008
EXCLUSIVE FOR LISA MINOT, THE SUN

AEROFLOT'S CABIN SERVICE SCORES FIRST-CLASS RESULTS IN IATA PASSENGER SURVEY

Russian airline in top five of European customer satisfaction study
Cabin crew attains first-rate marks with courtesy and responsiveness
Business traveller loyalty rate of 85 per cent boosts passenger growth
New self-check-in facilities, Russian airport rail link and Moscow airport terminal