So Prime Minister, what did you think of Lufthansa Technik's floor?

Let me say first that I have no doubt that the floor in Lufthansa Technik's new Malta hangar is a truly fabulous example of its kind. And also that I do sympathise with poor Jane Shepherd whose job it is to create press releases on, well, floors. (Inasmuch as I ever sympathise with the PR industry, which is rarely.)

But in all forms of writing there is such a thing as knowing when to stop. Like before you write this sentence for example.

"The new development was officially inaugurated by Maltese Prime Minister Lawrence Gonzi, who walked all over Flowcrete's floor to applaud Lufthansa Technik for its investment towards achieving excellence in high value added manufacturing."