Air Canada has named former Malaysia Airlines and WestJet executive Duncan Bureau as its new vice president of global sales, effective 9 June.
Reporting to executive vice president and chief commercial officer Ben Smith, Bureau will succeed Zeina Gedeon, who is leaving the company “to pursue other interests,” according to an Air Canada media release.
Gedeon held a number of senior posts at Air Canada, including president and chief executive of Air Canada Vacations from 2006 to 2012.
Based in Toronto, Bureau will be responsible for generating revenue through all of the airline’s sales channels, says the airline.
He joins Air Canada after having most recently worked at Malaysia Airlines as senior vice president of global sales and distribution. From 2006 to 2012 he was vice president of sales and distribution at WestJet.
Bureau’s “broad industry experience in sales, business development and product distribution” make him ideal for working with Air Canada’s corporate customers and distribution partners, says Smith in a statement.
He adds that Bureau will help the airline maintain its “competitive advantage” in Canada’s domestic market while the airline expands its international network.