Air Serbia launches Aviolet charter brand

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Air Serbia has begun operating flights under new charter brand Aviolet, which will eventually deploy three of the airline’s Boeing 737-300s.

The inaugural service, from Belgrade to Antalya, was operated on 24 May under Air Serbia’s JU callsign.

Aviolet will deploy the 737-300s in an all-economy, 144-seat configuration until the end of the summer season.

Planned destinations include Almeria, Antalya, Catania, Cephalonia, Chania, Corfu, Dalaman, Gerona, Heraklion, Kos, Milas Bodrum, Mykonos, Mytilene, Palermo, Palma de Mallorca, Rhodes, Santorini, Sharm el-Sheikh, Skiathos and Zakynthos.

The brand will have dedicated check-in counters at Belgrade airport’s older Terminal 1, separating it from Air Serbia's full-service operation.