Cartagena airport is working with local authorities to attract new airline service to Atlanta and Lima.
Ramon Pereira, legal representative of the Cartagena airport concessionaire Sociedad Aeroportuaria de la Costa, says that Lima has a "very mature market" with connections from Buenos Aires and Santiago according to the airport's analysis, at the Routes Americas 2013 forum in Cartagena today.
He calls Atlanta a "great hub" with connectivity across the USA, which he says Cartagena would like to boost.
Possible carriers on these routes include AviancaTaca or LAN Airlines to Lima, and Delta Air Lines to Atlanta.
US Airways' hub in Charlotte is not currently a target for Cartagena, says Pereira. "We have very good connections to the [US] south," he says.
Cartagena has nonstop flights to Miami on AviancaTaca and to New York's John F. Kennedy (JFK) airport on JetBlue Airways, the latter of which began in November.
"The case of JetBlue will be very attractive," says Pereira. "Other international airlines are waiting to see what the results will be." He adds that the flights are surpassing JetBlue's goal of a 75% load factor.
Looking further out, Cartagena would like new service to Caracas, Venezuela, the US west coast via Los Angeles and Madrid, says Pereira.
Enrique Stellabati, vice-president of tourism with ProExport Colombia, says that the agency plans to meet with representatives of Aeromexico, AviancaTaca, Delta, LAN, Spirit Airlines and Turkish Airlines regarding air service development in Colombia while at the forum.
Sociedad Aeroportuaria de la Costa will inaugurate a new terminal at the single-runway airport in April. It has held the concession since 1996.