Entry into the Oneworld alliance marks the start of a "new era" for Malaysia Airlines, which is determined to use this to "punch above its weight" in the coming years.
Malaysia's flag carrier has endured a torrid few years after racking up massive losses and the failure of a planned partnership with Tony Fernandes, the founder and chief executive of low-cost carrier AirAsia. The airline, however, is trying to get back on track with a financial and operational restructuring plan led by its chief executive Ahmad Jauhari Yahya.
Last year, Malaysia Airlines received its first Airbus A380 and has been working to "aggressively" rejuvenate its fleet and revamp its network. Partnerships with the Oneworld members will help it to offer passengers a much larger global network, while it can also lead to an increase in its traffic, Ahmad said during a ceremony to mark his airline's entry into the alliance.
"This is the latest milestone in our corporate journey. The time is absolutely right to join an alliance and this will position the airline for growth. We are looking forward to a positive impact via an increase in passengers on our network," he adds.
"We are determined to punch above our weight going forward. This is the start of a new era, an exciting time with great opportunity for Malaysia Airlines."
The airline is also embarking on an "aggressive refleeting" plan, he says. This will help it to reduce costs and offer better products to its passengers and those from the other Oneworld alliance members.