NBAA: New name caters for global audience

Orlando
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Business aviation in-flight catering provider Air Chef has rebranded all of its divisions under one new name, Air Culinaire Worldwide (booth 3024).

"Before our rebrand, we had different names that were known for separate things by our clients," said Paul Schweitzer, Air Culinaire's president. "The purpose of this new name is to make it easier for our clients to identify us as a global catering resource, regardless where they travel. Whether they are served by our owned kitchens or one of our more than 800 catering partners through our network, we want to ensure their total catering experience is simple and enjoyable, from ordering to delivery to dining to invoicing, anywhere they travel around the world."

The company also announced that it has relocated its corporate world headquarters from Columbus, Ohio, to a 14,000ft² facility in Tampa, Florida. The new headquarters includes an in-flight kitchen that will serve all Tampa-area airports, a test kitchen for creating new menu items and packaging, and most importantly, training space for clients; the Air Culinaire Worldwide staff, including Client Services; and culinary teams.

With the opening of the Tampa kitchen, Air Culinaire Worldwide now has 14 owned catering kitchens throughout the United States and two more in Europe, servicing London and Paris.

"The new facility in Tampa allows us to fulfill the vision we have had for some time to create a working kitchen with a classroom that our clients can utilize in all aspects of training," said Air Culinaire Worldwide chief executive Clifford Smith . "With the majority of our leadership being professional chefs, we're excited about the opportunity to invite clients to our facility to provide hands-on instruction on topics such as food planning, safety, preparation, and presentation, as well as the chance for us to learn from them about their challenges and needs."