Pacific regional carrier Samoa Air is introducing a fare structure based on the individual weight of its passengers and their baggage.
Serving a network that includes Tonga and American Samoa, the carrier uses a fleet of small aircraft, including the Britten-Norman BN2 Islander. This means the weight of passengers is a critical factor in its operations.
Passengers booking with the carrier are asked to provide an estimated weight, although Samoa Air says that they will be reweighed at the airport.
The fare is then calculated on this basis and guarantees the individual a pre-paid personal weight allocation for the flight.
"You travel happy knowing full well that you are only paying for exactly what you weigh - nothing more," says the carrier. "You are the master of how much, or little, your air ticket will cost."