Singapore Airlines Cargo will contract Boeing's GoldCare operations to manage its 747-400F fleet of 13 freighters, which will expand the airframer's comprehensive services business to include the venerable jumbo.
SIA Engineering Company (SIAEC) will continue to perform direct maintenance on the freighter fleet. However, Boeing, serving as the fleet's technical manager, will contribute engineering and planning organisation "by monitoring the airplanes every day, looking at all the activity on the airplane, doing the reliability analysis," said Lou Mancini, senior vice-president of commercial aviation services for Boeing.
"We will then be making the changes to the maintenance programme to optimise the performance of the airplane. Our score card will be the schedule reliability and operating performance of the airplane," he added.
Further, Boeing is adding an official "service mark" to its material services, fleet services, flight services and information services offerings, calling its branded philosophy "The Boeing Edge".
Mancini said that while the 747-400 is now able to be covered by GoldCare, the 747-8 has not yet gone through Boeing's official "offerability" process. It expects to see more aircraft types, including the 777, to be covered by GoldCare in the future.
Boeing first launched GoldCare for the 787 with TUI Travel in April 2010 and later on its narrowbody 737 in March 2011. The SIA Cargo deal now expands the programme further to cover the legacy 747 fleet.
Made up of three core competencies, the GoldCare programme, at its heart, is made up of Boeing's engineering offering. The second and third provide options for materials management and direct maintenance operations.
Boeing allows customers to select any of the three disciplines to be packaged together in any combination, though a GoldCare contract must include the engineering function that supports records management and aircraft configuration control.
The move by the airframer continues the expansion of its services business, which accounted for 15% of its total Commercial Airplanes revenue in 2011.