FlightGlobal.com
Home
Premium
Archive
Video
Images
Forum
Atlas
Blogs
Jobs
Shop
RSS
Email Newsletters
You are in:
Home
Aviation History
1932
1932 - 0665.PDF
Flight, July 8, 1932 AIRCRAFT ENGINEER AND AIRSHIPS First Aeronautical Weekly in the World. Founded January, 1909 Founder and Editor : STANLEY SPOONER A Journal devoted to the Interests, Practice and Progress of Aerial Locomotion and Transport OFFICIAL ORGAN OF THE ROYAL AERO CLUB OF THE UNITED KINGDOM No. 1228. (Vol. XXIV. No. 28.) JULY 8, 1932 Weekly, Price 6d. Post Free, 7£d. Abroad, 8d. Editorial Offices: 36, GREAT QUEEN STREET, KINGSWAY, W.C.2. ( Telephone: (2 lines), Holborn 3211 and 1884. Telegrams : Truditur, Westcent, London. Subscription Rates, Post Free. UNITED KINGDOM s. d. 3 Months ... 8 3 6 „ ... 16 6 12 33 0 UNITED STATES 3 Months ... *2-20 6 ,, ... $4-40 OTHER COUNTRIES s. d. 3 Months ... 8 9 6 17 6 12 $8-75 12 ,, ... 35 0 CONTENTS Editorial Comment: The Sky-Writing Report The A.W. XV Monoplane The Michelin Cup Visit of " Graf Zeppelin " Airship to England King's Cup Race Airport News : Portsmouth Aerodrome Air Transport Private Flying and Gliding Airisms from the Four Winds The Hermes IV Sky-Writing Royal Air Force Air Post Stamps PAGE 617 6)9 623 624 625 629 633 634 636 637 638 639 640 DIARY OF CURRENT AND FORTHCOMING EVENTS Club Secretaries and others desirous of announcing the dates of important fixtures are invited to send particulars for inclusion in this list :— July 8-9. King's Cup Air Race, start and finish Brooklands. July 9. R.A.F. Athletic Championships at Uxbridge. July 9-10. International Tourist Rally and Meeting, Cler mont-Ferrand . July 10. Northamptonshire Ae.C. Meeting, Banbury. July 11-12. Cricket : R.A.F. ». Civil Service at Chi swick July 14. International Rally, Salnt-Brieuc. July 16-17. International Meeting, Dieppe. July 21. General Meeting of R.N.F.C. in the R.U.S.I., 5.30 p.m. July 22-31. International Meeting, Zurich. July 23. Northants Ae.C. Meeting at Kineton. July 23-24. York County Aviation Club " At Home," Sherburn- in-Elmet. July 30-31. Skegness Air Pageant. Aug. 1. Cowes Air Pageant. Aug. 6. Newcastle Air Meeting, Cramlington. Aug. 6. London-Newcastle Air Race. Aug. 11-28. International Touring Competition, Berlin. Aug. 15-16. Cricket: R.N. v. RAJ. at Lords. Aug. 19-21. 4th Annual Canadian Air Pageant, St. Hubert, Quebec Aug. 20. R yde Air Pageant. Sept. 3. Leicester Chamber of Commerce Day, at Desford. Sept. 4. Divine Service at Ratcliffe Aerodrome, 2.30 p.m. Sept. 5. F.A.I. Conference at The Hague. Sept. 8. International Meeting, Vicenza, Italy. Sept. 24. Air Display at Hlllmans' Aerodrome, Gallows Cor ner, Brentwood. Sept.25. Gordon Bennett Balloon Race, Basle. Oct. 1. Bristol and Weasex Ae.C. Garden Party. Oct 18. Aero Golfing Society : Cellon Challenge Cup, West Hill G.C. Nov. 18-Dec. 4. Paris Aero Show. EDITORIAL COMMENT ,T is a very healthy and welcome testimony to the weight now given to good taste in our scheme of life that the House of Commons should have appointed a special committee to consider whether sky-writing in its various aspects ought to be allowed, controlled, or forbidden. Perhaps there was once a time when we British deserved the French taunt that we were a " nation of shop keepers." It need not be thought that the French themselves saw anything derogatory in Sk WrVn honourable commerce, and in actual y Rep"rtmg fact the French themselves are one of the foremost manufacturing and trad ing nations of the world. The sting of the words lay in the insinuation that we British did not allow our national actions to be influenced by anything but considerations of filthy lucre. We were supposed not to allow due weight to considerations of art and beauty and the other influences which, in the classic phrase, are supposed to make life " humaner." It is rather instructive to reflect that more recently we ourselves have brought a similar sort of charge against the United States in our sarcastic remarks about the Almighty Dollar. The expression, we believe, was invented by an American, but we adopted it with gusto. How far we British now are from deserving the old French taunt is evident from the care with which we scrutinise every sort of suggestion of new forms of advertising. Advertisements at their worst would justify the old taunt. There are few of us who do not shudder to reflect how not so long ago railway journeys through beautiful British scenery were marred by lines of advertisement boards set up in the fields beside the line—and we regret to say that all of these boards have not yet been removed. On the other hand, the movement to ally art with com mercial advertising is no new thing. The movement, so far as our memory goes, started with the purchase by Pears Soap of Sir John Millais' beautiful picture " Bubbles " and its use as a poster to advertise that popular brand of soap. Now our advertisement B
Sign up to
Flight Digital Magazine
Flight Print Magazine
Airline Business Magazine
E-newsletters
RSS
Events
