As EBACE begins, fractional ownership giant NetJets Europe has launched a demonstration tour of its latest midsize offering – the Cessna Citation Latitude – and says the jet is already proving “extremely popular” with customers.

The 2,850nm (5,280km)-range aircraft twinjet is the second of a 2012 order for 25 Latitudes that will be distributed amongst the Lisbon, Portugal-headquartered fractional ownership operation and its US sister company. NetJets US began its Latitude demonstration tour in January, and will take delivery of its first customer-owned aircraft in June.

All models are equipped with the Berkshire Hathaway affiliated company’s Signature Series bespoke interior.

On its inaugural flight from London Farnborough to Geneva on 22 May, NetJets Europe president Mark Wilson said: “NetJets was announced as the largest customer for the Latitude back in 2012. We now have 25 firm orders planned and an additional 125 optional orders available.”

NetJets Europe will take delivery of the first customer aircraft in September and a further two units by the end of 2016. “The Latitude is proving to be a very popular choice of midsize aircraft for our customers,” says Wilson. “We are selling shares at a fast rate, reflecting our increasing market share in Europe.”

The company has 45 midsize aircraft including Hawker 750s, 800XPs, Citation XLSs and Bombardier Challenger 350s.NetJets Europe also operates 26 large-cabin, long-range jets – Gulfstream G550s, Dassault Falcon 2000s and Bombardier Global 6000s – and 11 Embraer Phenom 300s light jets.“We are taking new aircraft at a rate of around one a month,” says Wilson.

Source: Flight Daily News