ITA Airways has ‘very nice and creative ideas’ for Alitalia brand

Alitalia

Source: Lewis Harper/FlightGlobal

Italian carrier ITA Airways insists it is committed to establishing its brand on the international stage, even as it develops plans to leverage ownership of its predecessor operation’s name.

Keep reading this article by becoming a FlightGlobal member now

PLEASE REGISTER FOR FREE OR SIGN IN TO CONTINUE READING

FlightGlobal Premium Digital

You have reached your limit of free articles for this period. Register for a FREE account to read this article and benefit from:

  • Increased access to online news and in-depth articles from:
  • FlightGlobal Premium covering the global aviation industry
  • Airline Business providing insight for business leaders
  • Weekly newsletters on topics across the industry

Join now