Spanish start-up Clickair has received its first Airbus A320 ahead of an ambitious programme planned for start next month.
Clickair is to start operations on 1 October with a fleet of three Airbus A320s operating five routes from its Barcelona hub.
Clickair, which is part owned by Air Nostrum and Iberia, has an ambitious expansion plan which envisions a fleet of 30 A320s operating 70 routes by the end of 2008.
It has adopted what chief executive Alex Cruz calls a third-generation low-cost carrier model, designed to cater to passengers who purely want low fares and passengers who want some frills at a price such as in-flight meals, preferential boarding and frequent flyer points. “We want to mix traditional low-fare carriers with what standard traditional carriers have at incremental prices. We want to give whatever the customer is willing to pay for,” Cruz says.