Italian companies AgustaWestland and Versace have joined forces to design, develop and produce interiors for the airframer’s entire helicopter range.

It is the second foray into the business aviation arena for Versace, which linked up with Swiss business aviation services provider TAG Aviation last July to design interiors for business jets.

Versace chief executive Giancarlo Di Risio says: “Interior design for helicopters is a natural extension within the Versace world following our recently announced expansion into luxury resorts, private jets and exclusive cars that represent our house’s unique style and design.

AgustaWestland is the ideal ambassador to develop this new project for fronting the highest level of excellence and expertise in its sector”.

Versace will supervise the research, creative development and production of the interior specifications of the helicopters. AgustaWestland will oversee all technical and regulatory issues, says Versace.

“The goal is to achieve the ultimate in luxury and elegance but at the same time creating functional space”, Di Risio says.