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ANALYSIS: How Mirus found its comfort zone in aircraft seating

Aircraft seating has notoriously high barriers to entry, so when two years ago a new name emerged at Aircraft Interiors in Hamburg, complete with a prize 60,000-unit launch order from one of the fastest-growing carriers in Asia, people sat up and took notice. Mirus Aircraft Seating marked its debut at the show by announcing that its newly approved Hawk seat would be factory installed on AirAsia’s on-order A320neos as well as retrofitted to some of its A320ceos – a total of 312 aircraft.

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