Latvian carrier Air Baltic has become the launch airline of Satisfly’s new intelligent assigned seating product SeatBuddy.

Through the product passengers are able to select a preferred flight mood and desired seat neighbour profile. The system automatically identifies and allocates the ideal “seat buddy”  based on travellers preferences. The service is initially available on flights to three European countries including Finland and Estonia.

Under the scheme passengers register to SeatBuddy through the Air Baltic website and define their flight preference. Travellers seeking a quiet flight with a silent environment can benefit from intelligent seating assignments, by selecting a relax or work flight mood. Passengers in a social mood will have the opportunity to opt for “business networking” or “easy chat” to be seated with a like-minded buddy with a similar mood.

 Air Baltic seat buddy

Air Baltic senior vice president sales and marketing, Michael Grimme, Senior Vice President Sales and Marketing of airBaltic: “We are delighted to introduce this new service, as our customers can be seated next to like-minded travellers. We are launching this as a free-of-charge additional service, and at the same time exploring its future commercial potential.”

“Air Baltic has established an enviable reputation worldwide for best practice in digital marketing and one-to-one customer relationships. Their decision to implement Satisfly’s intelligent seating is part of an overall corporate commitment to service and we are delighted to be a part of it.” adds Sergio Mello, Satisfly’s co-founder and  chief executive.