Star Alliance chief Jeffrey Goh is to take up a position heading the Middle East’s Gulf Air Group Holding, which oversees Gulf Air and its associated companies.

Goh will become the chief of the Bahraini group from 1 January.

He had indicated earlier this year that he planned to step down from the top post at Star Alliance once his term expired.

Goh was the former chief operating officer for the alliance before assuming the leadership role at the beginning of 2017.

His career has also included working for IATA and aviation law firm Beaumont and Son.

Gulf Air Group Holding includes the Bahraini flag-carrier as well as Bahrain Airport Company, BAC Jet Fuel and the training centre Gulf Aviation Academy.

Goh says he looks forward to taking the company to “new heights” during recovery from the pandemic and delivering “some very exciting objectives”.

Chairman Zayed Alzayani says Goh’s appointment marks a “new chapter” in the company’s history.

Jeffrey Goh-c-Star Alliance

Source: Star Alliance

Goh will lead the holding firm overseeing the Bahraini flag-carrier and its associates